01 Understand
Start with the product.
Share a website or context file. Northstar maps the audience, problems, positioning, and conversion goal.
Know what to say, where to say it, and what to do next.
Northstar turns one product source into clear positioning, the right channels, and a week of platform-ready posts that still sound like you.
One product source becomes
Positioning
Channel fit
Content pillars
Weekly plan
Ready drafts
01Start with direction
A marketing plan that begins with your product.
Northstar finds the useful signal first, then builds the content around it: audience, problem, channel, and goal in one clear view.
Recommended focus, always visible
A focused week with reasons behind it.
- Ideas grounded in your actual product
- Channels chosen for a specific role
- Drafts adapted to each platform
02How it works
From product page to ready week.
Three connected steps. No prompt engineering. No planning spreadsheet.
02 Focus
Choose where to show up.
See the strongest channels, why they fit, and which ones deserve a focused test.
03 Ship
Work from a ready week.
Review platform-specific drafts, timing, and media direction before anything goes live.
03Control by design
Automation should know when to stop.
Northstar separates what can publish safely, what needs review, and what should stay human-led.
- Auto-publishApproved and ready 12
- Needs reviewKeep judgment in the loop 4
- Copy-pasteHuman-led conversations 2
Nothing ships that you can't explain.
Built for small, serious teams
Every draft carries its reasoning, so you can question it, edit it, or throw it out.
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01
Product-grounded
Drafts begin with your real product, audience, and proof.
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02
Reasoned
Recommendations explain the fit, the risk, and the next test.
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03
Human-led
Edit every word and keep sensitive conversations manual.
Launching soon
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your marketing focus.
Join the waitlist and we will email you when Northstar is ready.
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